Jason Fried is the man. It's that simple. He is a guy who is radically open about his opinions and cuts to the point - no fluffy stuff. He is deeply creative and always keen to challenge assumptions. In this episode of the REWORK podcast Jason talks about ideas with Paul McAvinchey, co-founder of Product Collective, at INDUSTRY: The Product Conference in September 2017.
This is a cracking listen as food for thought on you own personal goal setting as well as how you might set goals at your company. I enjoyed this response Jason gave when asked what he would tell himself looking back to the early days of Basecamp:
"Most of that stuff you are going to worry about isn't even going to happen"
Listen to the full episode here.